Disclosure: This article may contain affiliate links. When you purchase, we may earn a small commission.

Top 5 Courses to Learn Google Analytics in 2022 - Best of Lot

First things first. What exactly is Google Analytics? It is basically a website traffic analysis application from Google that provides real-time statistics of user interaction with a website. Google Analytics allows users to analyze who visits their website so that they can interpret and optimize their website's performance. Google Analytics can also track all forms of digital media, check banner and contextual advertisements, email, and other Google products. Google Analytics was designed so that digital marketers could check the quality of the traffic they are receiving and the effectiveness of their marketing returns.


It actually works by adding a snippet of JavaScript code to the website that you want to monitor. This is actually quite simple and easy to do and there are no other software or hardware installations required.

Google Analytics was launched in 2005 and has since then made a mark as the most popular web analytics tool in the world. Through it, you can see how users arrive on your website, how users interact with your website content, the characteristics of your visitors, and how many of your visitors convert.



Top 5 Courses to Learn Google Analytics in 2022

We have done the hard work for you and compiled a list of the Top 5 Courses to Learn Google Analytics. So what are you waiting for? Keep reading to find out more.

1. Ultimate Google Analytics Course + 50 Practical Examples [Udemy]

As the title suggests, this is a practical Google Analytics course based on real experience, and it also includes 50 practical examples and 100 quiz questions.

Through this course, you will understand how Google Analytics works, what data is there, and how to find business value from all the data. 

Course Duration: 5 hours
Course Rating: 4.5 stars out of 5
Course Instructor: Pavel Brecik
Course Price: $56

You will get to know which of the Google Analytics reports are the most important to your business. You will also get access to 100 quiz questions and gain the ability to make the right data decisions. 

Top 5 Courses to Learn Google Analytics



2. Getting Started in Google Analytics [Coursera]

This is a Guided Project in which you will learn how to connect your website to Google Analytics. Through this, you will learn how to use Google Analytics and understand how your website is performing. 

The course will help you become familiar with the Google Analytics interface and access the standard reports to better understand your website's audience. You will also learn how to interpret this data and improve your website's performance and effectiveness. 

Course Duration: 1 hour
Course Rating: 4.5 stars out of 5
Course Instructor: Carma Baughman
Course Price: $20

The course will also help you understand how a 'funnel' works in Google Analytics and explore the various user-defined parameters in the Audience Overview report.

By the way, If you are planning to join multiple Coursera Projects, or specializations, then consider taking a Coursera Plus subscription which provides you unlimited access to their most popular courses, specialization, professional certificate, and guided projects. It costs around $399/ per year but is worth it because you get access to more than 7000+ courses and projects, and you can also get unlimited certificates.

best Coursera course to learn Google Analytics



3. Google Analytics for Creative Professionals [Pluralsight]

This course is based on how your creative choices are determined by how you use Google Analytics. The course is meant for all the creative professionals who may be good at designing but want to learn more about analytics.

The course will teach you how to meld human intuition and creativity with the latest data analysis techniques so that you can become a Creative Data Scientist. 

Course Duration: 4 hours
Course Rating: 4.5 stars out of 5
Course Instructor: David LaFontaine
Course Price: $140 per year for the Premium subscription

You will also learn how to read and analyze web traffic, install analytics on your website, and configure so that you see only the information you need. 

Though, you would need a Pluralsight membership to join this course which costs around $29 per month or $299 per year (14% discount). I highly recommend this subscription to all programmers as it provides instant access to more than 7000+ online courses to learn any tech skill. Alternatively, you can also use their 10-day-free-pass to watch this course for FREE.

best Pluralsight course to learn Google Analytics




4. Advanced Google Analytics Training [LinkedIn Learning]

As the title suggests, this is an advanced-level course that will help you unlock the advanced capabilities of Google Analytics and take your skills to the next level. The course takes an in-depth look at Google Analytics that will teach you advanced techniques that you can use to glean better insights. 

Course Duration: 2 hours
Course Rating: 4.7 stars out of 5
Course Instructor: Brad Batesole
Course Price: $12 per month for an annual subscription

You will also discover how to create and manage filters, create custom channel groupings, and interact with segments. As an added bonus, you will learn how to create custom-calculated metrics and debug your analytics setup.

By the way, you would need a LinkedIn Learning membership to watch this course which costs around $29.99 per month but you can also watch this course for FREE by taking their 1-month-free-trail which is a great way to explore their 17000+ online courses on the latest technology.

You can use this course to learn Google Analytics and become an expert in web and marketing analytics. When you purchase this course, you will get access to more than 2 hours of on-demand video lectures, 5 articles, and 2 downloadable educational resources.

Through his course, you will be able to set up a Google Analytics account in minutes, see how a website is performing, and find out which pages of a website are popular. 
Course Duration: 3 hours
Course Rating: 4.4 stars out of 5
Course Instructor: Daragh Walsh
Course Price: $56

You will also be able to set up goals in Google Analytics to see a website's conversion rate as well as fins the age, location, and gender of the visitors.

best Udemy course to learn Google Analytics




Google Analytics FAQ


1. What is Google Analytics in simple words?

It is basically a website traffic analysis application from Google that provides real-time statistics of user interaction with a website. 

2. What can Google Analytics show you?

Google Analytics allows users to analyze who visits their website so that they can interpret and optimize their website's performance. Google Analytics can also track all forms of digital media, check banner and contextual advertisements, email, and other Google products.

3. Why should you use Google Analytics?

Google Analytics actually works by adding a snippet of JavaScript code to the website that you want to monitor. Through it, you can see how users arrive on your website, how users interact with your website content, the characteristics of your visitors, and how many of your visitors convert. This is actually quite simple and easy to do and there are no other software or hardware installations required.

Conclusion

There you have it. The best courses that you can use to learn more about Google Analytics. As you can see, I have kept my promise. Now, it is your job to keep yours. Start learning today.

If you liked this list of the Top 5 Courses to Learn Google Analytics, feel free to share it with your friends and family. You can drop a comment if you have any doubts or questions and we will get back to you as soon as possible.

No comments :

Post a Comment